Starting Up

Blog Build

The 3 mistakes of my startup, with Srikrishnan Ganesan of Rocketlane

This is the first of a series of interviews we are doing for SaaSBoomi.  The premise is simple: We ask some of our most successful entrepreneurs the three mistakes they made when starting up—the ones they would like to revisit and perhaps change. The intent is to learn from the mistakes our successful entrepreneurs have […]

Sairam Krishnan
Blog Customer Success

Best Practices for Setting Customer Success in your SaaS start-up

Not just the burgeoning opportunity, Indian SaaS stands apart from other industries in another aspect: a close-knit founders community with successful founders proactively trying to help the upcoming founders by guiding them, sharing their playbooks etc. Samit (Co-founder of SalesPanda) posted in the SaaSBoomi Founders Tribe Whatsapp group on best practices to set-up customer success […]

Sri Maneru
Blog Leadership

Hit the Reset Button and Activate Survival Mode

When the bottom got unhinged during the Global Financial Crisis of 2008 (GFC), a new framework saw the light of day, and the acronym VUCA rapidly gained currency to punctuate business conversations. And now, “we have a VUCA Playbook”, as Girish Mathrubootham, the Founder & CEO of Freshworks says during his tete-a- tete (read Outliers Podcast) with […]

Soumitra Dasgupta
Blog Build

What every startup founder needs to learn from Star Trek?

A stoic, calm, logical, level-headed character, seldom shaken by emotions… working with a charismatic, headstrong, passionate, emotional character wildly popular among his folk… It doesn’t require genius to guess that I’m describing the iconic duo Spock and Captain Kirk. For the uninitiated, these two are protagonists of Star Trek, one of the most culturally-influential media […]

Arvind Parthiban
Blog Product

The making of the product-tech backbone of a SaaS start-up

From guarding the mindspace of developers against the harsh realities of a cash-strapped world to giving brilliant jerks a polite go-by, the dos and don’ts for a surging start-up are one too many. At SaaSBoomi Build, builders of great products and developers of sparkling tech had much to say. In the hustle-filled early days of SaaS […]

Bharani Vaitheesvaran
Blog Finance

ESOPs 101 : Know your stocks

The biggest challenge for a startup founder is hiring because your company is only as good as the people building it. Since the size of the teams at startups is relatively small, any addition to your talent pool can potentially drive growth in the company or simply disrupt it. But that isn’t entirely the challenge […]

Arvind Parthiban
Blog Fundraising

Fundraising for SaaS: The essentials

“SaaS has strong recurring revenue. SaaS has strong margins. Then why does SaaS need external money to grow?” My dad asked me this when I was doing my first fundraise. While I know the answer I still have not been able to convince him (baap hai mera!). Fundraising is a part of any fast-growth SaaS […]

Rohit Chennamaneni
Blog Bootstrapped

AMA with Varun Shoor: Bootstrapping Lessons for Startups

Varun Shoor is the Founder of Kayako, a customer service software company based in London, United Kingdom. Varun started in 2001, bootstrapped the company, and exited in 2018. Kayako was acquired by ESW Capital. And this is how it all started. Varun came across a product called wonder desk and decided to make an open-source version. […]

Shweta Mishra
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