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Blog Operations

India’s Path to SaaS Leadership is clear, but Challenges remain

The article was first published on TechCrunch Software as a service is one of the most important sectors in tech today. While its transformative potential was quite clear before the pandemic, the sudden pivot to distributed workforces caused interest in SaaS products to skyrocket as medium and large enterprises embraced digital and remote sales processes, […]

Manav Garg
Blog Product

This is electricity. There was a before and there’s an after.

After the spurt in cloud-driven SaaS from 2015, the software industry is undergoing another seismic shift with the capabilities of Generative AI (GenAI), fueled by billions of dollars invested in creating Large Language Models (LLMs). While companies like OpenAI building the infrastructure layer made AI the buzz this year, vast opportunities for innovators of all […]

Malavika Velayanikal
Blog Chapters - Gujarat

Navigating US Enterprise Sales

SaaSBoomi recently hosted an offline Ask Me Anything (AMA) session in Ahmedabad on enterprise sales with Dhruvil Sanghvi, founder and CEO of LogiNext. The AMA focused on building a roadmap to navigate the competitive US landscape for small and medium-sized businesses.  1. The Cosmic Quest: Defining Your Target Universe The session kicked off with a […]

Suhasini Dudhwewala
Blog Operations

Culture & connection: why offsites are the glue for remote teams to stick (and work) better together 

A few months ago, our team of 13 odd gathered in Bangalore at Vama Retreat. At this offsite, learning wasn’t confined to all things SaaS. It came from a deeper understanding about what fuels us as a team to spearhead towards a common goal.

Millusha Fernandes
Blog Operations

Empowering your business with an advisory board

For a business, having a strong board of advisors is critical. This rule applies to new founders and seasoned ones. There are a few considerations when identifying your advisory board.

Aayush Ghosh Choudhury
Blog Marketing

Why it is never too early to hire a marketer for your startup

The internet is rife with advice on when startups must hire their first marketer. “When you have too many ideas and need an expert filter”, “When you need to keep pace with your competitors” are some pieces of advice commonly given to startup founders who aren’t necessarily marketing specialists. Fair advice, but a little dated. […]

Arvind Parthiban
Blog Growth

Resetting the playbook for US market

For SaaS companies targeting the US market, achieving $1 million in ARR is an important indicator of their product’s success. Founder Raviteja Dodda, whose company MoEngage hit that mark 24 months after entering the US, shares insights from his journey. He underscores that reestablishing PMF, learning from early customers, maintaining flexibility, and making strategic hires in the US market are key.

Raviteja Dodda
Blog Operations

Struggling with making ‘remote’ work for your startup? Find out what other founders have done to make it work for them

What a time for the Matrix Resurrections movie to have come out!  Right in the midst of a global event that has left many of us wondering if we are living in a boring, but nevertheless scary, version of The Matrix-like dystopian simulation. Simulation or not, we are definitely seeing a real-life mass experiment play […]

Millusha Fernandes
Blog Finance

Demystifying the evaluation process

As an investor, what do we look for and how do we evaluate new SaaS opportunities? The Indian SaaS industry has seen tremendous growth over the past decade and is uniquely positioned to take advantage of the multi-billion-dollar global opportunity leveraging its wide base of skilled engineering talent and capital efficiency in product development and […]

Aditya Gurunath Systla & Maneesh Menon
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