SaaSBoomi, the world’s largest pay-it-forward SaaS community, today launches a new initiative to specifically address the problem of minority sections of founders feeling isolated and excluded. PULSE (Promoting Unity, Leadership, and a Stronger Ecosystem through diversity, equity, and inclusion) is a structured program to bring underrepresented founders into the fold, involve them in activities, and […]

SaaSBoomi’s ambition has always been to curate a community that would be composed of vibrant, diverse voices who will help founders grow, scale, and accomplish their potential. We’ve been traveling across the length and breadth of India. Smaller centers, large cities, big metros, we’ve been to them all. Over the past few years, I have […]

Dear SaaS Founders, The idea of a community for SaaS founders by SaaS Founders came together in 2018 between Girish, Suresh, Krish, Manav, and Avinash (read the genesis story here) resulting in the not-for-profit foundation “SaaSBOOMi”. Looking back, SaaSBOOMi’s growth has been more than spectacular in the last 5 years and it exceeded the community’s […]

It’s when the fuel dries up that you realize you’ve hired the wrong people or scaled too big in a market that has a ceiling you can’t grow beyond, or that you should not have built a VC-funded company in the first place and could have been bootstrapped.  SaaS folks have a lot to reflect […]

Since early 2020, we’ve been busy strengthening the SaaS ecosystem through a new personalized coaching program called SaaSBOOMi SGx. So far, more than 15 young companies have been nurtured and shaped by seasoned entrepreneurs who founded the program. They have played mentors to these eager mentees and shared with them their years of learning, wisdom, […]

First things first. I’m Aastha, co-founder of Veris and a proud SGx Summer ‘22 graduate. For everyone reading, SGx is a stellar program for SaaS entrepreneurs. The past four immersive months of SGx founder coaching with SaaSBoomi have been more than just good times. It’s been one of the most stirring, inspiring, and spirited journeys […]

This is a piece based on SaaSBoomi’s trip to the valley. The learnings here are extracted from seven roundtables, a few walks, countless orders of beer, wine, and coffee, and one-on-one conversations with the most ambitious founders in the world. For part one of this piece, click here. When Sunil Thomas moved to the US to set up CleverTap in […]

The Greeks knew it. Sports touch our deepest instinct of competitiveness. At the same time, we feel a kinship with our partners and rivals alike. It is a reminder for everyone to strive to be the best versions of themselves. These are also the fundamental building blocks of success in startups.  This was evident in […]

It was another warm Sunday afternoon in Chennai, when Rushabh Sheth (Co-founder and CEO, Docsumo) and I were all set to go on stage for our presentation about finding ICP during the biggest SaaS conference in India – SaaSBoomi Growth 2022. Life seemed to be coming full circle for me from attending tons of startup […]